Want more sales and customers? Then you need a copywriter who combines writing talent with marketing know-how.

Are you struggling to attract new customers? Are your sales lacklustre and sagging?

Perhaps you need to position your product or service as a superior alternative to your competitors? Or do you want to increase the return on your marketing investment and attract more sales and leads with less effort and cost?

When the success of your company's marketing rides on your shoulders you need a copywriter who can deliver targeted copy that motivates your prospects and customers to take action and adds profit to the bottom line.

You want a copywriter with a proven track record who easily grasps your situation and writes copy that helps you achieve your marketing objectives. And sometimes you just need fresh copy for your website, direct mail, brochures or print ads without the overheads and hassles of an advertising or PR agency.

Experience you can rely on
Hi, I'm Charles Cuninghame, owner of text-centric. I'm a copywriting expert and marketing trouble-shooter who helps business owners and marketing managers optimise their websites and marketing materials to generate qualified leads, boost sales and build their brands.

If you need results-orientated copywriting without the costs and hassles of an agency, look no further.

Since 1997, dozens of firms - from big corporations, like Hutchison 3, Philips, and American Express, to solo operators - have found my copywriting ideal for promoting their businesses, products and services.

5 good reasons to hire me
When you hire text-centric to update your website content or write your sales and marketing collateral you get more than just good writing. You get:

Results-orientated copywriting - I write persuasive copy designed to boost sales and generate leads.

Strategic marketing thinking - many freelance copywriters can write well. But few know how to connect their copy to your marketing objectives. I do.

Web copywriting expert - after writing 60+ premium business websites I know how to generate qualified leads and boost sales online.

Good value - if you don't have the budget for exorbitant agency fees, but you still want first-class copy you're in the right place.

My best work - polished and conversational copy delivered on brief, on time and on budget, that needs few revisions. No hand holding required.

What can I help YOU with?
Do you need results-orientated content for your website?

Do you need persuasive copywriting for your direct mail, brochure or print ads?

Do you need ideas and inspiration on how to make your website more profitable… even if you don't sell anything online?

Do you sell B2B and would like to attract more qualified sales leads with less effort and cost?

Got an immediate project? Please contact me for a quote.

Thanks for visiting

Charles Cuninghame
Copywriter and Consultant

PS: I'm based in Sydney, but I happily work with clients all over Australia and the English-speaking world.